E3 2012

Upon experiencing the excitement that is E3, Ted got a little trigger happy today. Any game that Ted is usually involved in usually ends up stuffed and mounted on his wall but today was a new experience for him. E3, the comicon of videogames, goes on for three days ($30-$40 million dollars in revenue for CA) in which most of the year’s top games are announced and demo’d. Today, Teddy was working for Ubisoft.One of the most hyped-up games at the convention was Assassin’s Creed III in which the main character fights off the British during the Revolutionary War. Ted has never been so excited.Tekken and Square-EnixThere were more TV’s here than Times Square to showcase all the new games and products.Constantly at the Ubisoft area, there were demos for Just Dance 4, “The best selling dance game of all time”. Dancers came out, sometimes in neon, and danced their asses off. The Rick Astley dancer was by far the best…

Oh, you know. Just a 30 foot tall rotating Sonic the Hedgehog.Apparently there is a videogame called Lollipop Chainsaw Girl…Trekkies got to pose with girls for the first time in their lives.“No cameras allowed”. Let me just tell you it is ridiculous.EA had the most visually stunning area at E3. Those are small TVs under the large TVs that are attached to a screen that is being projected on by god knows how many projectors.Disney’s booth was handing out rabbit ears with people’s names sewn into them. Just another piece of high quality swag at E3.Plugged in…Ted got to go up into the Assassin’s Creed III VIP Interview room to shoot an interview with Janina Gavankar, a True Blood actress. The room was a hidden log-cabin recreation. It looked like the house Ted was born in.This guy I work with, Jackson, got to shoot a tv bit for The Jimmy Kimmel Show and the amazing Guillermo, who was all decked out in Revolution garb.At the Ubisoft booth they had all of their upcoming game trailers playing on the big screen. Many people looked up and left but EVERY TIME the Assassin’s Creed III trailer was on, people would look up, stop dead in their tracks and lose all sense of time and space. When it was over, they went on with their E3 experience as changed men (almost all men).


Teddy was experimenting with the new HDR feature on the mark iii and boy was he impressed. He went to an old park he used to attend as a child called “Mud Park” where he and many other kids got to play all summer in the mud. Back before parents were insane and kids got to actually do stuff, you got to build forts with actual wood and nails.

For those new to HDR it stands for High Dynamic Range. Basically the camera takes three different pictures: One under exposed, one at proper exposure, and one over exposed. This creates an image that has the brightest brights and the darkest darks of all three. In some cases the picture looks more like a painting than real life.


Canon 5D Mark (Wait for it…) iii

After months of hard work and sacrifice, Tough Teddy has made its biggest investment yet. The Canon 5D Mark iii is the brand new model of the game-changing DSLR filmmaking family that has already revolutionized independent film production. Along with this giant step in Tough Teddy equipment, there will be a giant leap for the Tough Teddy organization.

Tough Teddy is not just a person, it is an idea, a work ethic, and a frame of mind. Over a century ago a great man, with diligence, changed the world and inspired thousands to not accept the status quo. After a hundred years, a freshly born Teddy hopes to be one tenth the man of the original. But to do so, he must be as diligent.

From now on this company will provide at least three updates a week. Whether they be original projects, associations, or simply days that need to be biographically marked, you, the reader, will be aware. As business picks up, our goal is to have one post a day, similar to one of our creator’s old blog, No Money Necessary.

As some of you may know, along with Teddy, Addison Woody Smith has been a part of the team since its inception. But the team is expanding even more. Kyle Thompson, an up-and-coming producer and fellow Gaucho has joined the team and we are happy to have him. In the future, I’m sure there will be more additions and you will be made aware consequently.

But for now, thank you for being a part of the team as well. Your interest in us keeps us thriving and we look forward to sharing the future with you. And, you know, if you need any video work, let us know.

The cherry-popping image of the 5D Mark iii…



It has been an honor to work for one of the greatest sports franchises in history. My first game ever was the thriller vs Boston this season. I can still remember the first time I saw the streamers shoot out of the ceiling as the final buzzer went off and the Staples center crowd erupted.

I got to see Derek Fisher’s last game as a Laker as well as his first game as a Thunder back in LA. I¬†was there for the infamous Metta elbow and Bynum’s triple double.

I will never forget the game 7 vs Denver. My custom World Peace jersey arrived just in time to rep it for the explosive return of MWP. Standing with everyone in the Staples center with about 3 minutes left in the fourth, I have never seen a greater sight as nearly 20,000 fans screamed and cheered as I became overwhelmed that I was actually getting paid to be there.

Here’s to next season Lakers. Whether I am an employee or not, the Lakers will forever be my team. One day, many years from now, I will be watching a game with my grandson and I can tell him, “Grandpa saw Kobe play” as his face lights up in amazement.

Thanks for the memories,


Leslie David Baker

A few months ago Teddy had an amazing opportunity to meet and work with Leslie David Baker. For those not familiar with his birth name, he is known as “Stanley from the Office”. His new song/music video is a step way outside his character and will have you humming it for quite some time. This video reminds Ted of his white house days. Good times.